TikTok becomes entertainment partner of movie ‘Money Back Guarantee’

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TikTok becomes entertainment partner of movie ‘Money Back Guarantee’

Money Back Guarantee is a satirical comedy film that features some of Pakistan's most talented actors.

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For the most awaited movie of the year ‘Money Back Guarantee,’ which opens in theaters on April 21, 2023, TikTok has signed on as an Official Entertainment Partner. Through unique in-app activations, this partnership amplifies fans’ anticipation for the film’s release.

Money Back Guarantee is a satirical comedy film that features some of Pakistan’s most talented actors. As the movie’s already massive fan base anticipates its release, they can now engage with the film’s star-studded cast and each other in exciting new ways on the video-sharing app TikTok.

The movie’s official TikTok account will host exclusive teasers, trailers, and behind-the-scenes footage for fans. In addition, the movie’s official trailers, cast teasers featuring the stars, and local theater showtimes will all be accessible via a dedicated landing page on TikTok. The film’s official TikTok account (@zashkofilm) will be updated with all the latest news, and fans can also track the latest developments in the world of the film by using the hashtag #MoneyBackGuarantee.

Head of Content Operations and Marketing in Pakistan at TikTok, Saif Mujahid: “Money Back Guarantee’s Official Entertainment Partner, Zashko Films, is a company we’re proud to work with. TikTok is thrilled to partner with Zashko Films to present the best of Pakistani cinema because of the company’s commitment to diversity and genuine storytelling. We’re excited to see how the audience reacts to this highly anticipated film and hope that our in-app activations will help them do so in fun and novel ways.”

Producer Shayan Khan is “ecstatic” to have TikTok on board as the show’s “Official Entertainment Partner.” As a producer, I think it’s important to follow the latest developments in the entertainment industry. Our company is excited to be a part of the revolutionary TikTok community. Through this collaboration, we hope to better reach our audiences and provide them with engaging, cutting-edge content that is specific to their needs. We know that working together will increase the film’s exposure and audience, and we can’t wait to introduce our journey to the TikTok audience.

Ayesha Omar, arguably Pakistan’s most famous actress, recently stated: “TikTok has rapidly grown into a major platform for originality and fun. I can’t wait to check out all the fan-created material for “Money Back Guarantee” that will be uploaded to the site.”

Written and directed by Faisal Qureshi and produced by Shayan Khan under the Zashko Films banner, this comedy looks like it will have you in stitches from beginning to end. Hollywood composer Tyler Westen provided the film’s upbeat, infectious score, and the film also features the singing of Shani Arshad and Asfar Hussain of the band Bayaan.

TikTok is rapidly becoming Pakistan’s go-to platform for all things fun, with genre champions across film, music, theater, sports, food, travel, education, and style. Pakistan’s TikTok users are known for making viral videos that break down cultural barriers, spread positivity, and honor individuality. This collaboration with ‘Money Back Guarantee’ will bring even more engaging material and highlight the abilities of Pakistan’s rapidly expanding TikTok community.

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